Artist leonetto cappiello chocolate

          Cappiello's poster for Chocolat Klaus was a benchmark image for the artist, and revolutionary for his career and the world of outdoor advertising in general.

          In , he designed his most famous poster for '..

          Chocolat Klaus ()

          Leonetto Cappiello was an Italian and French poster art designer and painter, who mainly lived and worked in Paris. He is now often called 'the father of modern advertising' because of his innovation in poster design.

          The early advertising poster was characterized by a painterly quality as evidenced by early poster artists Jules Chéret, Alfred Choubrac and Hugo D'Alesi. Cappiello, like other young artists, worked in a way that was almost the opposite of his predecessors.

          He was the first poster artist to use bold figures popping out of black backgrounds, a startling contrast to the posters early norm.

          He was born in Livorno in Tuscany. He would die in Cannes in France.

          Leonetto Cappiello was an Italian and French poster art designer and painter, who mainly lived and worked in Paris.

        1. Leonetto Cappiello was an Italian and French poster art designer and painter, who mainly lived and worked in Paris.
        2. Title - Chocolat Suchard, Artist - Leonetto Cappiello.
        3. In , he designed his most famous poster for '.
        4. Chocolat Klaus Art Print by Leonetto Cappiello.
        5. Leonetto Cappiello Chocolat Frigor ; Medium: Lithograph ; Dimensions: 50 5/8 x 35 3/4" ( x cm) ; Credit: Acquired by exchange ; Object number.

          6. Cappiello had no formal training in art. The first exhibition of his work was in , when a painting was displayed at the municipal museum in Florence. Some of his paintings are on display in the Museo Civico Giovanni Fattori in Livorno.

          Cappiello started his career as a caricaturist illustratin